Africa's emerging markets offer high growth for e-Commerce

From IT News Africa news alert Thu Oct 30 2014, 11:47:24

Africa offers enormous growth potential for e-retailers given that online shopping is in its infancy in the region. This is according to Sumesh Rahavendra, head of marketing for DHL Express Sub Saharan Africa (SSA), who says the recently released 'Shop the World!' report reveals that emerging markets offer the highest growth potential for the eCommerce

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